Sweden launch kit detailing how to beat them


Sweden have made a bold statement with their Euro 2022 kit launch by including a complete instruction guide detailing how to beat them.

The Olympic silver medallists are one of the pre-tournament favourites heading into the summer’s festivities in England, and have kicked off the mind games as the clock ticks down to the championships getting underway.

Sweden will don a classic yellow and blue adidas kit for the tournament, with the label written by the team’s match analyst Anders Eriksson.

The label is a full 34 pages long and is titled ‘How to Stop Sweden’. It features a page each on the team’s attacking and defensive strengths, plus 31 pages on the individual players in the national side, with tips on how to play against them.


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